PTENES

Author: Karina Lenndel

  • How Much Does a Cinematic AI Video Cost? What Determines the Price of Your Project

    If you are reading this, you have probably already decided that a cinematic AI video makes sense for your brand, and now you want the practical answer: how much does a cinematic AI video cost? The honest answer is that it depends on the project, and in this article I explain exactly what it depends on, so you can reach the quote with clarity and no surprises.

    At Poppy Filmes IA, every video is made to order, from scratch, for your brand. There are no off-the-shelf videos: each film starts from a script designed around your goal, your audience and your channel. That is why we do not work with a single price list, but with a personalized quote.

    Why there is no fixed price for a cinematic AI video

    Artificial intelligence greatly reduces the cost of stages that, in traditional production, require a crew, locations, equipment and days of shooting. But AI does not replace creative direction. What you pay for is the work of turning an idea into a coherent film, with a cinematic look, consistent characters and a story that holds attention. And that work varies a lot from one project to another.

    The 6 factors that determine the price of your video

    1. Length and format

    A 15-second Reel is very different from a 2-minute brand film. The longer the video, the more scenes need to be created, refined and edited. Versions in different formats (vertical 9:16, horizontal 16:9, square) also count.

    2. Script complexity

    A concept with few scenes and a direct message is simpler to produce than a story with several settings, time jumps and twists. Whether the script comes ready or will be developed from scratch also affects the scope.

    3. Characters and visual consistency

    Keeping the same character, with the same face, outfit and expression across several scenes is one of the most delicate parts of AI production. Projects with a mascot, a recurring character or a detailed depiction of your product require more hours of refinement.

    4. Music, voice-over and sound design

    A cinematic video depends on sound as much as on image. Soundtrack, effects, voice-over and versions in other languages (English, Portuguese, Spanish) add steps to the project, and make a big difference in the final result.

    5. Number of versions and revision rounds

    Do you need one version for ads, another for your website and a short cut for Stories? Each variation is planned from the start. The number of revision rounds agreed in the quote also defines the scope of work.

    6. Delivery deadline

    Very short deadlines, like a launch next week, require prioritizing your project in the production schedule. With more lead time, we can plan calmly and explore more creative paths.

    Does AI video cost less than traditional production?

    In most cases, yes, especially when the script would call for expensive locations, impossible settings, special effects or a cast. With AI, a car crossing a futuristic city or a product floating in space requires no studio or heavy post-production. If you want to compare both paths in detail, read our article AI Video vs Traditional Production: When to Choose Each.

    How to request an accurate quote

    The clearer your request, the more accurate the quote. Before getting in touch, try to answer:

    • What is the goal of the video (sell, launch, introduce the brand, engage)?
    • Where will it be published (Instagram, YouTube, website, ads, event)?
    • What is the approximate length and how many versions do you need?
    • Do you have style references or videos you admire?
    • What is the deadline, and is there an expected budget range?

    If you do not have all the answers yet, that is fine: our guide What to Define Before Hiring a Cinematic AI Video helps you organize your ideas.

    What is included in a custom project

    When you hire a cinematic AI video from Poppy Filmes IA, you are not paying only for generated images. The quote covers the whole path between your idea and the final file, ready to publish:

    • Briefing and concept: we understand your goal, audience and brand tone before creating any scene.
    • Script and storyboard: the story is organized scene by scene, so you can approve the direction before production.
    • AI production: creating and refining the scenes, with attention to lighting, framing and character consistency.
    • Editing, music and finishing: editing, pacing, sound and color grading to reach a cinematic look.
    • Revisions and delivery: agreed revision rounds and files in the right formats for each channel.

    What can make your video more expensive (and how to avoid it)

    Some situations raise the cost without improving the result. The most common are changing the concept after the script has been approved, asking for new versions that were not planned, and arriving without visual references, which requires more testing to get the style right. The best way to avoid this is to invest time in the briefing: the more aligned the start of the project, the more your investment goes straight into the quality of the film.

    See the quality before you decide

    The best way to judge whether the investment is worth it is to see the results. In the Poppy Filmes IA portfolio you will find examples of the cinematic style that took Karina Lenndel’s content past 45 million views on Instagram.

    Ready to find out how much your video costs? Get in touch through the contact page, tell us your idea and receive a personalized, no-obligation quote. We work with brands in Brazil and around the world, 100% online.

  • AI Video vs Traditional Production: When to Choose Each

    Anyone thinking about commissioning a video for a brand, a launch or a personal project eventually hits the same question: is it better to go with AI video or traditional production? The honest answer is that it depends on what the story needs. Each path has its strengths, and understanding the difference saves frustration and rework.

    What actually changes

    In traditional production, a video is built from a crew, equipment, locations, cast and shooting days. That guarantees a faithful record of real people and places, but it also demands logistics, scheduling and physical infrastructure. In cinematic AI video, the images are built from creative direction, script, visual references and a lot of curation, without depending on a film set.

    The result is not “easier” or “automatic”: the work is still about direction, storytelling and finishing. The difference is where the effort goes.

    When AI video tends to make more sense

    • Worlds and scenes that are impossible to film: fantasy settings, other eras, fictional scenarios or surreal visuals.
    • A strong concept and a distinctive visual identity: campaigns that need a striking look to stand out in the feed.
    • 100% online projects: with no crew travel, production happens remotely, with clients from anywhere.
    • Creative freedom: short narratives, music videos, teasers and high-impact pieces for social media.

    When traditional production is still the better choice

    • Testimonials and documentaries: when a real person speaking is the content itself.
    • Recording events, physical products and real spaces: when the audience needs to see exactly that place or object.
    • Live coverage: weddings, concerts, talks and anything that happens only once.

    It doesn’t have to be either/or

    Many brands combine both worlds: real footage for credibility, and AI video to open the story, create transitions, illustrate ideas or build scenes a camera can’t reach. What matters is defining the goal of the video first and choosing the tool afterwards.

    Questions that help you decide

    • What is the main message, and where will the video run (Reels, ad, website, event)?
    • Does the story depend on real people and places, or on a created setting?
    • Is there a specific visual tone you want your audience to recognize?
    • Do you already have references, a script or ideas, or does the project start from scratch?

    How Poppy Filmes IA works

    At Poppy Filmes IA, every video is custom-made, based on your idea and your brief. There are no ready-made videos: each project is designed from scratch, with creative direction, a cinematic look and a focus on holding attention, the same language that took Karina Lenndel’s content past 45 million views on Instagram.

    To see the style and quality of the work, explore the portfolio. And if you already have an idea in mind, or just want to talk about which path makes the most sense for your project, get in touch through the contact page.

  • What to Define Before Hiring a Cinematic AI Video

    Hiring a cinematic video made with Artificial Intelligence is much easier when you come to the conversation with a few decisions already made. At Poppy Filmes IA, every video is made to order, from scratch and tailored to your brand, so the clearer the starting point, the more faithful the result. Here is what is worth defining before you request a quote.

    1. The goal of the video

    Ask yourself: is the video meant to launch a product, introduce the brand, spark curiosity on social media or support a campaign? The goal shapes the tone, the length and the pace of the story.

    2. Audience and where it will be shown

    A vertical video for Reels and TikTok calls for different framing, hook and length than a brand film for your website or an event. Knowing where it will run avoids rework.

    3. Format and length

    Decide whether you picture a short teaser, a presentation film or a longer piece. If you are still unsure, that is fine: in the first conversation we help you choose the format that best fits your goal.

    4. Visual references and brand identity

    Colors, styles, films, photographs and other videos you admire help translate the atmosphere you want. If your brand already has a visual identity, send the logo, palette and supporting materials.

    5. Script, message and soundtrack

    Even a simple idea in a few lines is a great starting point. Tell us what message must stay in the audience’s mind and whether there is specific text, narration or music.

    6. Deadline and review expectations

    Let us know if there is an important date, such as a launch or seasonal campaign, so we can plan production with room to spare. Aligning from the start on how adjustments work also keeps the process smooth.

    Ready to start?

    Browse the Poppy Filmes IA portfolio to get inspired by the cinematic style of our work and, once you have the answers above, reach out through the contact page. We will understand your project and prepare a custom proposal for your video.

  • 5 Cinematic AI Video Ideas for Brand Campaigns

    When a brand thinks about video, the first question is usually: “what could we tell?”. Artificial Intelligence has expanded what fits on screen, with worlds, textures and camera moves that once required large crews and locations. Here are five cinematic AI video ideas to inspire your next campaign.

    1. Product launch film

    Instead of simply showing the product, place it inside a world: a package emerging from a surreal landscape, a perfume floating among clouds of light. It grabs attention in the first seconds of the feed.

    2. Brand film with its own visual identity

    Your brand story told with cinematic atmosphere: color palette, pacing and soundtrack aligned with your identity. It conveys values without relying on stock footage.

    3. Social media teaser

    Short vertical videos made for Reels, TikTok and Shorts, with a strong visual hook right at the start. A good teaser sparks curiosity and sends the audience to your site or profile.

    4. Visual concept for a seasonal campaign

    Dates like Black Friday and Christmas call for fast, distinctive creativity. A cinematic concept gives the campaign a unique visual signature instead of repeating what everyone else is doing.

    5. Music video and musical storytelling

    Artists and labels can explore worlds impossible to shoot in real life, with art direction and storytelling fully tailored to them.

    How to turn an idea into a video

    At Poppy Filmes IA, every video is custom-made, led by Karina Lenndel, a creator with over 45 million views on Instagram. There are no ready-made videos: each project starts from your brand’s brief. See examples in our portfolio and, when you have an idea in mind, get in touch to talk about your project.

  • How Cinematic AI Video Production Works, From Briefing to Delivery

    Many people still imagine that “making a video with Artificial Intelligence” means typing a prompt and getting a ready-made, generic video back in seconds. In practice, producing a cinematic AI video looks much more like a traditional film production than most people expect: there’s a briefing, creative direction, a script, curation and several rounds of refinement — just with a different set of tools. At Poppy Filmes IA, every video is personally directed by Karina Lenndel, a creator with millions of views across her own social media, and made to order for the brand that commissions it. In this post, we walk through the real step-by-step process, from first contact to final delivery.

    Step 1 — Briefing and creative alignment

    It all starts with a conversation about the brand: what the video is for (a brand film, a campaign, social media, a product launch), who the audience is, what tone of voice fits the brand, and which visual references make sense. This alignment is what guarantees the final result feels like the brand that commissioned it — not a generic video that could work for any company.

    Step 2 — Script, art direction and visual style

    Once the briefing is set, the next step is turning the idea into a script and visual concept. This is where decisions are made about the video’s style — Pixar-style, realistic, anime or stop-motion — along with pacing, color palette and framing references. This planning works just like the storyboard of any professional video production; the difference is that execution, further down the line, uses Artificial Intelligence as the tool.

    Step 3 — Generation and curation with Artificial Intelligence

    This is the part that raises the most questions: AI doesn’t get everything right on the first try, which is exactly why a human eye directs the process. There are several rounds of generation, selection and fine adjustment until each scene faithfully matches what was planned in the script. Careful curation, visual consistency between shots, and attention to light, movement and expression are what separate a well-produced AI video from an automatic result with no creative direction behind it.

    Step 4 — Post-production: editing, sound and finishing

    Once scenes are generated and approved, the video goes through post-production just like any audiovisual project: editing, cutting rhythm, soundtrack, sound effects and color grading. This is also the stage where the material is adapted to the formats the brand will use — vertical for Reels and Stories, horizontal for YouTube and websites, for example — making sure the video performs well on every channel.

    Step 5 — Delivery and strategic use of the video

    At delivery, the brand receives the final files in the agreed formats, ready to publish. Karina brings the same instinct that has already earned millions of views on her own channels to this stage: thinking not just about how the video looks, but about how it will perform on the feed, in a story, or on the page where it’s published.

    What sets a well-produced cinematic AI video apart from a generic one

    • Human creative direction at every stage, from script to final curation
    • Careful fine-tuning and selection of AI generations, instead of accepting the first result
    • Consistency with the brand’s visual identity and tone of voice
    • Cinematic quality in framing, light, pacing and composition
    • Full customization for each brand’s specific goal

    A process designed for each brand

    It’s worth repeating: at Poppy Filmes IA there is no ready-made video or generic template for sale — every project is made to order, following this process from start to finish for the brand that requests it. You can see real examples of videos already produced, in different styles, in the Poppy Filmes IA portfolio.

    Want to find out what a cinematic AI video designed specifically for your brand would look like? Get in touch and tell us your idea.

  • How to Order a Cinematic AI Video: Steps, Timeline and What to Expect

    You’ve seen videos with that cinematic quality that look like they were produced by a large team — but created with Artificial Intelligence. Now you’re wondering: how does the process of ordering a video like this actually work? This post answers exactly that.

    At Poppy Filmes IA, every video is made to order, 100% customized for your brand, product, or message. There are no ready-made videos in stock. What exists is a well-defined creative and technical process that starts with your brief and ends with a final file ready to use wherever you need it.

    Step 1: First contact and briefing

    Everything starts with a conversation. You visit the contact page and share what you have in mind: what the product or service is, what the core message is, which channel the video will be used for (Instagram, YouTube, presentations, events), and whether you already have visual references or a script.

    You don’t need to have everything defined. Part of Karina’s work is helping transform a vague idea into a concrete, achievable concept. The more context you bring, the more aligned the final result will be.

    Step 2: Proposal and creative concept

    With the brief in hand, a creative proposal is developed: the visual concept, the style of AI animation or cinematography, the narrative, and the format. At this stage you receive a clear vision of what will be produced before any pixel is generated.

    This is also where the delivery timeline, the number of revisions included, and the export formats for the final video are defined.

    Step 3: Production with Artificial Intelligence

    This is the most technical stage — and where Poppy Filmes IA stands apart. Using cutting-edge generative AI tools, the visual foundation of the video is created: settings, characters, camera movements, color palette, and atmosphere. All guided by the concept approved in the previous step.

    AI accelerates the process, but the creative curation is human. Every frame is reviewed and refined to ensure visual coherence, quality, and alignment with the brand identity.

    Step 4: Review and adjustments

    You receive the video for review and can request adjustments within the agreed scope. The goal is to arrive at a result that truly represents your brand — not just technically correct, but visually impactful.

    Step 5: Final delivery

    The video is exported in the agreed format and resolution — whether for social media, presentations, websites, or events. You receive the file ready to use.

    How long does it take?

    The timeline varies depending on the project’s complexity and the production schedule. Simpler videos can be delivered in a few days; more elaborate projects take longer to ensure the cinematic quality that characterizes Poppy Filmes IA’s work. The exact timeline is always defined and communicated before production begins.

    Ready to get started?

    If you’d like to see real examples of past work, visit the portfolio. If you already have an idea in mind and want to understand how to turn it into a video, visit the contact page and start the conversation. The process begins with one message.

  • 5 Signs Your Brand Needs a 3D Animation Video

    The need for a professional video isn’t always obvious. Many brands only realize they’re losing attention — and customers — when it’s already too late. If you recognize some of the signs below, it might be time to consider a 3D animation video for your brand.

    1. Your product or service is hard to explain with just text or photos

    If explaining what you do takes several sentences and still leaves room for doubt, a video solves in seconds what a paragraph can’t. Motion, imagery, and storytelling communicate faster than any text.

    2. Your competitors already use video and you still don’t

    When competitors already speak the visual language that grabs attention and your brand still relies only on static images, the perceived quality gap shows — even if the product is equivalent.

    3. Your content isn’t creating connection on social media

    If engagement metrics have stalled, it may be a sign the format needs to change. Animated video grabs attention precisely because it breaks away from the usual feed pattern.

    4. You want to tell a story that doesn’t exist in the real world

    A mascot that comes to life, a product that turns into a character, a setting that would be impossible (or extremely expensive) to film for real — that only exists through animation. If your brand’s idea is too ambitious for a conventional shoot, 3D animation is the way.

    5. You need a corporate video, but don’t want to spend on traditional production

    Studio, crew, actors, location — traditional production has its own cost structure. 3D animation with Artificial Intelligence delivers a cinematic result with a leaner process.

    • If you identified with at least two of these signs, it’s worth talking about your project.
    • You can start small: a short video for social media already changes how your brand is perceived.
    • And you can see the real results before deciding, straight from the Portfolio.

    Ready to bring your brand’s story to life? Get in touch and tell us what you have in mind.

  • How the Production of a 3D Animation Video with Artificial Intelligence Works

    Have you seen impressive 3D animation videos going around on social media and wondered: how is this actually made? The good news is that the process is more accessible than it seems — and doesn’t require a studio, cameras or a team of dozens of people. Here’s the step-by-step of how a video like this is born, from scratch to final delivery.

    1. Briefing: understanding the story before any image

    It all starts with a conversation. What’s the video’s goal? Who will watch it? Where will it be used — Instagram, an ad campaign, an institutional presentation? These answers define the tone, length and most suitable visual style.

    2. Choosing the visual style

    Not every story calls for the same aesthetic. A product can become a character in a Pixar-style universe, full of color and expressiveness, or take on a more Realistic approach to convey sophistication. It’s also possible to explore Anime or Stop-motion, depending on the audience and the message.

    3. Building the scenery and characters

    This is where Artificial Intelligence comes in as a creative tool: scenery, characters, textures and lighting are built digitally, without the limits of a physical studio. This is the stage where a product can turn into a mascot, or a setting impossible to film in real life takes shape.

    4. Camera direction and movement

    A good 3D animation video isn’t a still image with generic motion. Camera, framing, pacing and expressions are directed just like in any film production — that’s what makes the difference between a nice-looking video and one that moves people.

    5. Finishing touches: light, effects and score

    In the final stage come the lighting adjustments, visual effects and soundtrack — the details that give it a professional finish and make the video feel like a film production, not a technology test.

    6. Review and delivery

    After the first version, the client reviews it and requests fine adjustments before final delivery — making sure the result is aligned with the original briefing idea.

    Want to see this process applied for real? Take a look at videos already delivered in Poppy Filmes IA’s Portfolio. And if you already have an idea in mind, get in touch and let’s bring it to life.

  • How Much Does a 3D Animation Video Made with Artificial Intelligence Cost?

    If you’ve made it here searching for the price of a 3D animation video, you’ve probably already grasped the potential of this format — and now you want to know if it fits your budget. The short answer is: it depends. But the useful answer comes next, with the real factors that determine the price of a production made with Artificial Intelligence.

    What determines the price of a 3D animation video?

    Unlike a fixed price list, a 3D animation video is a custom-made production. The final price varies according to the project’s scope — which is exactly why every quote is discussed before being finalized.

    • Video length — from a few seconds for social media to longer pieces for institutional campaigns.
    • Scene complexity — a simple setting costs less than a universe built from scratch, with multiple elements.
    • Number of characters — each new character (or product turned into a character) adds production time.
    • Chosen visual style — Pixar-style, Realistic, Anime or Stop-motion each have different levels of detail.
    • Delivery deadline — urgent projects require priority in production.
    • Number of revisions — fine adjustments after the first delivery.

    Every video is made to order

    There’s no catalog of ready-made videos to choose from. Each project is designed and produced specifically for your brand or story, from script to final delivery — that’s what guarantees a result that truly reflects what you need, rather than a generic adapted template.

    What’s included in the quote

    When you request a quote, you’re not just paying for the final render. You’re paying for creative direction, visual script, scene and character building, lighting, camera movement and finishing — all designed so the video doesn’t just show something, but tells a story that holds attention until the end.

    Why AI animation costs less than traditional production

    An institutional video shot with a crew, studio, actors and a physical set involves costs that simply don’t exist in 3D animation made with Artificial Intelligence: no travel, no location rental, no multiple days of filming. This doesn’t mean lower quality — it means a more efficient process, delivering a cinematic result with a different cost structure.

    How to request a quote

    The process is simple: you tell us your idea, the video’s goal and where it will be used (social media, a campaign, an institutional presentation), and you get a price that matches the project’s real scope — no fine print. You can check out examples of completed work in the Portfolio before deciding.

    Want a quote for your project? Get in touch via WhatsApp or email and tell us the idea you have in mind.